Why Most Local Facebook Ads Fail (And How to Succeed) | Ricknicks Marketing
Spending money on Facebook Ads but no leads? Here’s what you’re doing wrong—and how to fix it fast.
Many local SMEs pour money into Facebook Ads… only to see zero results. The problem? They’re targeting the wrong audience or sending traffic to the wrong place.
Here’s How to Fix It:
🔹 Audience Targeting: Use detailed demographics (income, interests, behaviours)
🔹 Ad Creative: Localized images/videos perform 5X better
🔹 Lead Follow-Up: 80% of leads need 5+ follow-ups before converting
🔹 The Landing Page Trap: Never send traffic to your homepage!
Real Case Study:
A local HVAC company increased leads by 220% by refining their audience and using a dedicated landing page
📈 Want us to do the same for YOUR business? Book a FREE Lead Generation Audit today! [Get Started Now]